Can you sharpen our communication, set direction for campaigns, and build an even stronger brand across multiple international markets? Can you motivate a small international team, and does it excite you to work with B2B marketing in a growing food sector? Then we would love to hear from you!
To continue to strengthen awareness of the Aller Aqua brand internationally, the company is looking for a commercially minded Marketing Manager. You will be responsible for developing, planning, and implementing the marketing strategy across Aller Aqua Group.
Aller Aqua Group produces feed solutions for aquaculture, which is the world’s fastest growing food sector. We develop new methods and tools to meet the growing demand for sustainably farmed food for the world. This requires us to work extensively in co-creation with farmers and specialists within both developed and developing countries. We see ourselves as market developers who understand needs and creates solutions in the local environment we work in.
Today we produce feed in seven factories, distributed on three continents, serving more than 60 countries in total. Within recent years, Aller Aqua has expanded significantly, and we are ambitious about our continued growth. That means that we must be able to present ourselves to a wide range of stakeholders and customers – communicating in a way that conveys our strengths and how we can grow together with our partners. That’s why we need you to help us develop even further.
THE MARKETING MANAGER’S RESPONSIBILITIES INCLUDE:
- Develop the branding and marketing approach of Aller Aqua Group – on a strategic and operational level.
- Define how marketing and branding can support our strategy at Group level.
- Build upon and sharpen the marketing methodology together with the international team.
- Supporting sales efforts through promotional activities, campaigns, events, go-to market initiatives, and best practices from your marketing toolbox.
You will be a crucial part of planning and executing the strategic goals in the marketing department, and through your role in the management team you will help reach the overall company targets. You will navigate between Aller Aqua Group strategy and local initiatives in several markets. Locally emphasis is on framing marketing initiatives in collaboration with the local team to enable them to reach their targets within budget.
Aller Aqua is a matrix organisation and you will therefore not have direct management responsibility for the international marketing team. You will, however, be responsible for the core team in Denmark. As the team is international and the function supports a wide range of countries, 10-20 days of international travel per year should be expected.
THE IDEAL CANDIDATE
You are passionate about marketing and have a strong theoretical foundation, which you use in finding creative solutions. You hold a bachelor’s degree in marketing and have solid experience with B2B marketing. The right person for the job can quickly zoom from overall strategic initiatives to market focus areas and align relevant stakeholders across the organisation.
We expect a high level of energy and drive for delivering results. We expect you to possess strong strategic and commercial skills that you can apply through planning and implementation of projects. You have a strong understanding of communication and branding in a B2B context and thrive in a high-tempo job. It is an advantage if you have previously worked with customer journey mapping.
As you will be in contact with a diverse range of colleagues from many different backgrounds, we expect you to have an ability to motivate and collaborate in many different contexts.
- Bachelor’s degree in an appropriate field of study or relevant work experience.
- English fluency both verbally and in writing. Danish is an advantage, but not a requirement.
- 8+ years of marketing experience.
- Experienced with campaigns, communication, and branding.
- Project management skills and understanding is a bonus.
If you can see yourself as part of driving the development in Aller Aqua Group, we would love to hear from you as soon as possible. Your motivated application and CV can be uploaded using the below link to Aller Aqua’s recruitment partner, Core Competence.
All questions will be treated will full discretion and can be directed at Core Competence, Per Stabel on tel.: +45 22 708 124 or at firstname.lastname@example.org.